City of Eden– Case Study of a Pay-As-You-Throw Pilot Program in Rural North Carolina
Population (1998): 15,366
Households: 6,450
Solid Waste Collection: Curbside
Recycling Collection: Drop-off
Eden, located in the foothills of North Carolina's Blue Ridge Mountains, is the largest city in Rockingham County and
43rd largest in the state. The current population is 15,366 people, with approximately 6,450 households. This rural community has
recently completed a Pay-As-You-Throw (PAYT) pilot project to determine how effective a variable rate disposal program could be in reducing the volume of
household waste. This program was administered to 2,000 of the city’s households, with a mixture of lower,
middle and upper income families for comparison with the current, traditional collection system. This pilot project
has enabled the city to gather information on the current residential waste system, educate citizens about the true cost of the solid waste services, and
gain enlightenment on the prospect of a full-scale PAYT program in Eden.
Current Refuse Collection Services
Garbage service provided to households not participating in the pilot program consists of weekly, automated collection of 90-gallon carts
for household garbage as well as weekly collection of bulky wastes, white goods, brush and clean wood, demolition
waste and yard wastes. The cart may only contain household trash or
food waste and all garbage must be inside with the lid closed. The city provides one cart to each homeowner, but residents may acquire additional containers up to five,
including the one provided by the city. These additional carts are $30 each with a monthly fee of $5.80 per
container. The city also provides residents a staffed drop-off site for recycling of #1 and #2 plastics, clear,
brown, and green glass, old corrugated cardboard, old newspapers, aluminum, steel and tin cans, mixed paper, waste oil, auto type batteries, and oil and
water based paints. The city offers no curbside recycling service. The current fee structure for automated collection of the 90-gallon containers is $5 per
month per household. This fee covers 58.6 percent of the cost of the residential collection service, and only covers
30 percent of
the total cost for all residential solid waste services provided by the city. The other
70 percent is funded through the general
tax fund.
Variable Rate Pricing Pilot Program
Eden's pilot program was set up as a volume based, ID sticker system with four different levels of service. The residents in the program retained their 90-gallon carts from
the previous collection system, but now were assigned service levels based on
the Solid Waste Superintendent’s assessment of their typical waste disposal
amount.

Each household received a color-coded sticker, corresponding
to their level of service, to attach to their cart. These stickers indicated the maximum allowable volume for each
container. For example, a household that normally disposed of a cart that was 2/3 full each week would be given a
sticker for Level II and would be prohibited from disposing of a container that
was more than 2/3 full. Senior citizens
(65 or older) who traditionally generate lower volumes of waste were
automatically qualified for a reduced rate below the lowest rate of the
system. Low-income families were still
charged at the assessed level of service, but could obtain coupons for rate
reduction based on the volume of materials they recycled. The citizens were not actually issued a bill
for these services, they continued to pay their traditional disposal fees ($5
per month), but they were encouraged to keep track of their disposal volumes
and calculate what their cost would have been under a true PAYT program. The solid waste division also kept track of the
assessed volumes and calculated the difference in cost and revenue from the
traditional collection program.
Containers were randomly inspected on a weekly basis to evaluate compliance. If a household was
in violation a special ribbon would be left to notify them of the problem and they would be contacted concerning the corrective action that must be
taken. If the violation continued to the next collection day, the volume range and rate would automatically be
upgraded to the appropriate level. Each residence was also given two color-coded ribbons during the initial stages of
implementation. These ribbons could be used if residents wished to have their solid waste volume re-assessed for a
different level of service. Ribbons had to be attached to the handle of the container for four consecutive collection
days before a rate adjustment would be considered. Residents with excessive amounts of trash that exceeded their
service level could attach pre-purchased tags on each extra bag of trash they wished to dispose. The option to
acquire another container was also available at an additional cost. Improperly tagged or overloaded carts would
be identified and charged for additional waste at the applied rate plus penalty. Tags were available at the
billing collection department, city hall or through the mail.
Planning Issues
The primary goals of Eden’s pilot project were as follows:
- to collect data on the current waste generating trends
of the various demographic areas of the city while illustrating the full cost
of solid waste services;
- to gauge the recycling activity of the residential
community; and
- to educate citizens about PAYT.
City officials also hoped that this pilot program would
reveal how many residents subsidize their neighbors’ solid waste cost, not only
through the monthly fee but with their tax dollars as well. When participants recorded their weekly
volumes of waste and tracked them monthly, they would clearly see the
advantages of implementing waste reduction measures through reuse, recycling
and conservation. Eden also planned to use
this project as an example to citizens of how tax dollars could be used to
benefit them more efficiently rather than paying for their neighbor’s trash
disposal.
In the planning stages of this program, the city of Eden had to carefully examine the cost of
the pilot program and household participation to determine the rate
structure for their program. The first level of associated cost they had to consider was the “fixed cost” or the cost
necessary to cover the basic expenditures associated with the operation. The second level of associated cost was the
service costs that cover expenditures derived from the level of service provided including collection and disposal costs. The city estimated the cost for full implementation of
the pilot program would equal $1,078 based on the approximate cost of each of the following program elements:
|
·
|
2,000
color coded ID stickers |
$130 |
| · |
Color
coded ribbon material |
$30 |
| · |
Education
and other printed materials |
$270 |
| · |
Staff
time and equipment cost |
$648 |
It was later determined that the actual implementation cost of this program was $2,000. The
difference between the projected and actual costs was mainly due to an
underestimation of labor costs. To meet these costs the rate structure was set
up as shown in Figure I. This rate structuring process was also made easier due to the fact that the data on
container weights at various volumes had already been acquired. The Solid Waste Division was able to take
data from the last full-cost analysis of the solid waste system combined with
the container weight data to generate the rate structure. In this process, the city also took into
account its prediction that the reduction in tipping fees due to increased
recycled material and the generated revenue from these recycled materials would
provide additional money for the program.
Selling Issues Two of the largest issues associated with this project were achieving the approval of the
city council for the pilot program and overcoming
residential resistance to increased garbage disposal fees or increased taxes. To address these concerns and
reassure the city council and residents, the Solid Waste Division made every attempt to educate both parties on the benefits of. Through the use of local media and printed
materials the division stressed the positive aspects of the proposed program.
The division felt the largest advantage PAYT could bring to Eden was providing the revenue source required for operation of the solid
wastes service system, which would suspend the need for additional tax dollars that were now being pulled from other tax supported service areas. This program also put into place the key
element for significantly reducing the amount of waste generated by the city. It allowed citizens to actually
see the cost associated with services provided within the solid waste system. The Solid Waste Division also
felt that PAYT could benefit residents by offering a clearer understanding of their solid waste services, while providing a much more equitable program that
asked residents to pay primarily for the waste they generated.
The Transition to Pay-As-You-Throw
At the initiation of the pilot program, the Solid Waste Division selected the areas that would participate from various demographic
regions of the city and developed an informational flyer explaining the planned pilot project. Several media releases
were issued prior to the beginning of the program to educate citizens on the Solid Waste Division’s process of checking, assessing and assigning service
levels to each household. When this assessment process began, a flier was left at each residence to inform them of
what had been done up to that point in the project and who to contact with questions. A gray sticker was attached
to the top of their waste container stating "Pilot Program Participant." Approximately two weeks later, Solid
Waste staff began placing ID stickers on the containers according to the assessed volume level. A detailed
information packet and a pilot program rate sheet was given to each household to record what their actual disposal cost would have been each month if they
were being charged for the total cost of service. The residents were encouraged to contact the solid waste division
“hotline” if they had any questions or desired additional information. The initial waste assessments were conducted
by the solid waste superintendent and his assistant, but subsequent random “checks” were carried out by two
Solid Waste Division employees trained for this
specific purpose. Different sections of the pilot program’s collection route were targeted for these inspections for
approximately two hours each collection day.
Problems
This pilot program experienced very few problems in the transitional stage and throughout the six-month period. Several of the participating households were
displeased with the Solid Waste Division checking or inspecting their solid waste container, but were assured that the assessment process was to determine
the amount of waste disposed not the specific contents of the container. Some residents also worried about the
ability of large families on small incomes to meet the increased cost of disposal, due to their large waste volumes.
To address this issue, the Solid Waste Division once again informed the residents of one of the many benefits of this PAYT system that allows families
in this category to reduce their solid waste cost and obtain coupons for disposal through recycling and source reduction. The largest problem the pilot program experienced was attaching
the ID stickers to the containers due to the cool, wet seasonal conditions when the project was initiated. The quick solution to
this issue was to dry the area where the sticker was to be applied with a propane torch. Since the initial stages
of the program, a new, less expensive system of utilizing reflective paint and stencil to ID the containers has been employed.
Results
It was the belief of Eden’s Solid Waste Division that initiating PAYT in its community with a pilot program would facilitate the
implementation of a full-scale program in subsequent years. Overall, their assertion seems to be coming
true. Several positive consequences of this pilot program were the education of the public concerning the waste
services they received vs. the amount they actually paid, as well as identifying useful waste reduction practices that are now being implemented by
residents. Although there were few problems during the program, a recognized disadvantage was the increased burden
on low-income families and large families that are accustomed to having their waste services subsidized by the general tax fund. The most important result of Eden’s pilot program was the
valuable information it provided for the development of a citywide PAYT program.
After the Solid Waste Division conducted its waste assessments, it found that participating residents were broken down into the
following waste generation categories:

The members of these categories reacted to the pilot program in varying ways. The table below indicates that
49 percent of the pilot participants did not change their waste
generation pattern, 32 percent reduced the amount of waste generated and 17
percent increased the amount of waste generated. However,
the pilot project did result in a net decrease in waste generated. It should be noted that the pilot did not
actually assess increased fees based on amount of waste produced – it merely informed residents what their costs would have been under a true PAYT
program. If fees were actually paid by residents based on the amount of waste generated, the number of residents
reducing their waste may have been higher.

After the pilot, initial data was compared with current waste disposal, with the result indicating a decline in waste volume
generated. According to the Solid Waste Division this decrease could be attributed to three main
factors:
- Residents
became more aware of the total cost compared to what they were paying
through the monthly fee and implemented some form of waste reduction
measures;
- Residents
implemented recycling to reduce the amount of waste they dispose;
- Residents
made adjustments in assessment of waste volume.
The cost for waste services during the six-month period for the participating households was approximately $197,880. Under the current system the amount of
revenue received was $60,000, covering only 30 percent of the program costs and resulting in $137,880 in lost revenue.
The amount of revenue derived from the PAYT program would have been $173,886.88, covering
88 percent of the program costs and resulting in only $23,993.12
in lost revenue. The pilot results indicated that a much greater percentage of program costs could be recovered
under PAYT while providing residents with an equitable fee structure and an incentive to reduce waste. With the conclusion of the pilot program, the Solid
Waste Division found that the overall response from residents regarding PAYT was positive and indicated that the majority of citizens wanted to see a
citywide program put into place. They felt that the current system was unfair and burdened those who generate less
waste with having to subsidize other residents.
The Future
It is anticipated that Eden's pilot program will become a citywide PAYT program in the next several years. Jerome Adams,
solid waste superintendent for the city, indicated that the Solid Waste Committee,
city manager and city council plan to address this issue in 2000 with the hope that
full implementation would be decided upon. The projected cost for citywide implementation is estimated to be
$18,000 and take six to eight months. The basic billing database is already in place, but some modifications
will be necessary. Citizens that participated in the pilot program are not required to continue with the
specified guidelines while the city decides what will be done in regards to a PAYT
system. Many of the residents have
become committed to recycling and waste reduction practices and continue to
maintain their assessed volume range.
N.C. Division of Pollution Prevention and Environmental Assistance - May 2000
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