Viewpoint
Technology
Verification: Faster Track to New Markets
Marketwatch: No
Shortage of Environmental IPOs
Massachusetts
Developments
by Steve Maxwell
TechKNOWLEDGEy Strategic Group
In the late 1970s and 1980s, the overall volume of environmental business grew rapidly--a swiftly rising tide lifting all ships. The last few years, however, have witnessed the effects of a falling tide, and the industry has suffered through the wrenching problems of excess capacity and declining demand.
Delays in re-authorizing the Superfund legislation and other environmental laws, a fundamental change in U.S. environmental policy, and an increasing emphasis on the economic--as opposed to regulatory--drivers for improved environmental management practices are adding to the environmental industry's woes. Yet amidst adversity lies opportunity, and efforts by environmental companies to take advantage of the changing market are prompting a slow but seismic shift in the nature of the industry.
The forces that are causing this industry redefinition are worth reviewing. Key among these fundamental and longer-term changes are the following:
The emerging field of property redevelopment--or"brownfields"--is a good example of the shift away from regulatory requirements to economic value enhancement. In the past, regulators have forced the cleanup of contamination with little attention to the property's intended future use or its likely economic value. Today, a growing number of programs rely on risk-based analysis of contaminated sites and promote the cleanup of sites to levels consistent with intended future uses.
SEM, while subject to great confusion and many different definitions, is nevertheless emblematic of a shift away from "end of pipe," or pollution control, thinking towards a more interactive business approach to environmental management. SEM will be a highly specialized management consulting business, and will never be large in absolute dollar terms; however, for the firms quick and clever enough to establish a competitive beachhead in this important area, it will be a lucrative business and can constitute a critical avenue for the marketing of more traditional environmental services.
In the area of environmental outsourcing, clients are turning to specialized third parties to manage their environmental problems. As American business has become more locked in a global fight for survival, it has increasingly focused on developing core strengths and capabilities. As a result of this trend, many ancillary and supporting functions--such as environmental, health, and safety functions--are increasingly being contracted out. Parties looking to outsource their environmental responsibilities range from local municipalities--particularly drinking water and wastewater treatment plants--to major industrial corporations.
These "resource extension" companies protect the environment in a broad sense, by minimizing the need for raw materials or extending the life of those raw materials and infrastructure components already in use. Going beyond recycling and resource recovery, these companies actually reduce the need for recycling by making a material last longer or work better--a kind of "planned non-obsolescence." As the environmental industry continues to undergo a redefinition and a transition from pollution control to pollution prevention, companies that contribute to the extension of product life or the prevention of a problem will increasingly come to be called "environmental" companies.
Steve Maxwell is managing director of TechKNOWLEDGEy Strategic Group, a Boulder, Colorado-based management consulting firm specializing in strategic planning, mergers and acquisitions support, and marketing advisory services to the environmental industry. For further information, call Tel: 303-442-4800.
Technology Verification: Faster Track to New Markets?
During the
past few years, several states and the U.S. Environmental Protection Agency
(EPA) have launched programs to provide independent verification of innovative
environmental technologies. Although each of these programs has a different
focus and structure, they share an important objective: to provide reliable data
on the performance of new environmental technologies.
This data is designed to meet the needs of the regulators who are responsible for evaluating and approving the use of new technologies, as well as potential customers who want detailed information about product performance before they buy. By providing reliable data that is acceptable to regulators and consumers alike, verification programs may help technology developers enter new markets more easily.
The key element of this expanded partnership is a technology review pilot project, under which the states have undertaken a joint evaluation of 12 environmental technologies (two from each state). This pilot project has given the state environmental agencies an opportunity to learn about one another's technology evaluation procedures, and identify areas where their procedures differ or overlap.
The technology review project was designed to identify the common data and protocols that the states use in evaluating environmental technologies, and to reduce redundancies and inconsistencies in their testing programs. This knowledge will be used to streamline the evaluation, acceptance, and approval of environmental technologies among the six participating states.
After an initial review, the states decided to conduct a more detailed evaluation of eight environmental technologies, using a novel approach dubbed "Applicant for a Day." In this approach, each environmental agency took on the role of a company from its state that was applying for a Technology Verification technology permit or certification in another state.
The state "applicants for a day" had to answer all the questions and provide all the information required by the reviewing state's environmental agency. For example, officials from the Massachusetts Executive Office of Environmental Affairs submitted information about Cellini's treatment system to the New Jersey Department of Environmental Protection and gained first-hand experience of that state's permitting process.
For example, in the case of remediation technologies, the pilot program has shown that the different state permitting authorities require much of the same information from a technology demonstration. McCarthy said that, as a result, a firm should be able to avoid redemonstrating its remediation technology if it applies for a permit in another state. A site-specific review of the technology should be sufficient to provide whatever supplemental information might be needed for a permit approval.
McCarthy said that the Six-State Partnership for Environmental Technology is considering several options for future collaboration, such as establishing an"expertise network" for the exchange of technical information on different state permitting processes, setting up systems to facilitate the flow of technical information, and developing "permit templates" to streamline procedures for obtaining permits in different states.
For information on participating in the Six-State Partnership, call Gina
McCarthy at Tel: 617-727-9800, ext. 214.
MARKETWATCH: No Shortage of Environmental IPOs
"Environment" can be
a dirty word on Wall Street these days, but investors have not given up on the
industry by any means. While the stock prices of environmental companies in
several sectors of the industry have languished, and while some Wall Street
analysts have ceased their research coverage of the industry, investors remain
bullish about several key sectors. That positive feeling has been evident in a
series of environmental initial public offerings (IPOs) during 1996 and 1997.
While the list of environmental IPOs during the past 18 months shows some variety in the types of companies that are going public, certain sectors of the environmental industry are clearly in favor. "The two areas where companies are still successful in raising public money are solid waste and water," according to Hugh Holman of Environmental Capital Associates (ECA) in Baltimore, Maryland.
In solid waste, "the third generation has arrived," according to Holman. The first-generation giants--Waste Management and Browning-Ferris Industries--are shedding unprofitable operations and buying back their stock, while the second-generation firms such as Allied Waste Services and USA Waste Services have grown aggressively during the past few years to become billion-dollar firms.
"The third generation--Waste Industries, American Disposal, and Eastern Environmental--seems to have come out of the nest," says Holman. "These companies can grow like Allied and USA Waste, although it is more likely that they will become acquisition targets."
"Solid waste is clearly strong--and has been strong through 1996 and 1997--and water/wastewater has been hot as well," according to Kenneth Leung of Sanders Morris Mundy, the fund's chief investment officer. "Our fund has emphasized those sectors, but we're seeing interest in other areas,"such as resource recovery, he notes.
In addition to co-managing Waterlink's IPO in June, Sanders Morris Mundy co-managed the U.S. Liquids offering in August, reflecting the growing interest in resource recovery and product recovery. "We're starting up a second fund, and we're going to look at other universes--industrial services, for example," Leung says. The second fund, and increasingly the first fund, "will be geared toward the product-recovery area, at the mid-cap level," according to Leung.
The biggest blow to the environmental technology sector came in late 1996. On October 19, MMT--which had been the darling of the environmental technology firms--announced that its combined revenues for the third and fourth quarters of 1996 would be $8 million less than the company had projected. On October 20, MMT's stock plummeted by 49 percent from $28.125 to $14.25 per share, taking other environmental technology stocks with it. To be sure, the other firms had their own problems, but MMT's stock disaster put the environmental technology sector in general on notice with investors.
Fueling the MEV 16's growth have been Whole Foods Market, Spire Corp., Thermo Power, and Thermo Fibertek. Whole Foods, whose stock has increased more than 100 percent this year, is the market leader in the rapidly growing natural/organic foods industry, Robinson points out.
Spire Corp. (Bedford)--the new addition to the MEV list--develops the technology for the equipment that makes photovoltaic cells. According to Robinson, Spire's business has been "picking up significantly" as the economics of photovoltaic cells improve worldwide. Massachusetts Environmental Ventures will profile Spire in an upcoming issue.
Thermo Fibertek, a maker of systems and equipment for paper recycling, and Thermo Power, a developer of cooling, industrial refrigeration, and power cogeneration systems, have seen their stock prices increase by more than 20 percent each this year, Robinson says. The companies are units of Thermo Electron in Waltham, which has a strategy of developing technologies, building firms around those technologies, and then spinning the firms out as public companies.
Despite the continuing interest in environmental IPOs--including those in instrumentation, the Thermo Electron family's specialty--Thermo Electron has been slowing down the frequency of its new offerings. During 1996, the company flooded Wall Street with spin-outs at a dizzying pace-six in total-and investors began to lose interest in the Thermo Electron family, as following all of the newly public Thermo companies became more difficult because of the sheer number of companies and the overlap of their business areas.
Thermo Electron realizes that it overextended itself during 1996. "The company has figured out that it can't flood the market with too many offerings," says Winslow's Robinson. "They've done only one this year--Metrika."
In general, investors are shunning environmental companies whose markets are driven by regulations rather than economic factors. "But where the financial story is strong, the new issues have come," according to Robinson.
| Company | $/Share | Market Value ($Millions) | Price Change (%YTD) | P/E Ratio 1997 |
|---|---|---|---|---|
| Fluor Daniel GTI | 8 7/8 | 73.9 | +12.7% | ---- |
| Gallileo | 9 1/2 | 65.1 | -62.2% | ---- |
| Gillette | 90 1/16 | 50,400 | +15.8% | 30.1 |
| Ionics | 36 5/16 | 579 | -24.3% | 18.2 |
| Millipore | 37 1/2 | 1,600 | -9.4% | 15.9 |
| Molten Metal Technology | 1 7/32 | 28.8 | -89.6% | NM |
| Opta Food Ingredients | 5 1/2 | 60.4 | -4.3% | NM |
| Polaroid | 42 3/16 | 1,900 | -3.0% | 13.1 |
| Spire | 17 1/2 | 53.1 | +677.8% | ---- |
| Stride Rite | 11 7/8 | 575 | +18.8 | 22.4 |
| Thermo Ecotek | 13 | 318 | -14.8% | ---- |
| Thermo Electron | 37 9/16 | 5,600 | -8.9% | 22.1 |
| Thermo Fibertek | 11 3/16 | 680 | +20.1% | 20.0 |
| Thermo Power | 9 3/4 | 116 | +22.8% | ---- |
| Watts Industries | 26 | 705 | +8.9% | ---- |
| Whole Foods Market | 45 5/8 | 1,100 | +102.8% | 27.8 |
| MEV 16 | 25 15/64 | 3,990 | +41.4% | 21.2 |
| S&P 500 | 916.66 | 50,900 | +23.7% | 18.9 |
| RUSSELL 2000 | 423.39 | ---- | +16.8% | ---- |
| COMPANY/HQ | EXCHANGE/SYMBOL | OFFERING DATE/PRICE | $ PER SHARE (AS OF 11/13/97) | % CHANGE | BUSINESS |
|---|---|---|---|---|---|
| Casella Waste Systems, Inc., Rutland, VT | Nasdaq CWST | 10/29/97 $18/share | $21.25 | +18% | Provides solid waste management services |
| U.S. Liquids, Inc., Houston, TX | AMEX USL | 8/20/97 $9.50/share | $15.50 | +63% | Manages nonhazardous wastes from the food and oil-field industries |
| Hagler Bailly, Inc., Arlington, VA | Nasdaq HBIX | 7/3/97 $14/share | $19.375 | +38% | Provides management consulting services to the environmental, energy and utlity industries |
| Waterlink, Inc., Canton, OH | NYSE WLK | 6/25/97 $11/share | $19.00 | +73% | Provides water purification and wastewater treatment equipment and services |
| Mertrika Systems Corp., San Diego, CA | AMEX MKA | 6/20/97 $15.50/share | $15.25 | -2% | Makes systems for analyzing raw-materials content in manufacturing processes |
| Waste Industries, Inc., Raleigh, NC | Nasdaq WWIN | 6/13/97 $13.50/share | $20.75 | +54% | Provides solid waste management services |
| Commodore Separation Technologies, Inc., New York, NY | Nasdaq CXOT | 4/3/97 $5/share | $2.25 | -55% | Makes systems for removing contaminants from liquid and gaseous streams |
| Mercury Waste Solutions, Inc., Mankato, MN | Masdaq MWSI | 2/28/97 $5/share | $4.50 | -10% | Recycles fluorescent and other mercury-containing lamps |
| Thermo Fibergen, Inc., Bedford, MA | AMEX TFG | 9/12/97 $12.75/share | $9.125 | -28% | Removes paper-making residues for the production of new paper and other products |
| Stericycle, Inc., Deerfield, IL | Nasdaq SRCL | 8/23/96 $9/share | $11.875 | +32% | Provides medical waste management services |
| American Disposal Services, Inc., Burr Ridge, IL | Nasdaq ADSI | 7/25/96 $9/share | $33.50 | +272% | Provides solid waste management services |
| Commodore Applied Technologies, Inc., New York, NY | AMEX CXI | 6/28/96 $6/share | 2.5625 | -57% | Develops technologies for decontaminating solids, sludges and other media |
| Thermatrix, Inc., San Jose CA | Nasdaq TMXI | 6/20/96 $12/share | $2.375 | -80% | Provides technology for removing VOCs from air streams |
The STEP funds will be used, in part, to support a wide range of research and development partnerships involving the private sector and UMass research centers at the Amherst, Boston, Dartmouth, and Lowell campuses. The following two articles summarize research at EBTC and UMass-Amherst's National Environmental Technology for Waste Prevention Institute. The next issue of Massachusetts Environmental Ventures will provide a summary of projects at the Toxics Use Reduction Institute at UMass-Lowell, and the Advanced Technology Center for Business, Textiles, and Manufacturing at UMass-Dartmouth.
The listing below summarizes the five new projects that NETI has selected for funding, and then describes five ongoing projects for which NETI is providing continued support in FY 1998. (The academic departments given are all at UMass-Amherst.)
NETI's faculty-industry research partnerships recently received national recognition when the U.S. EPA and the American Chemical Society selected UMass to exhibit materials at the 1997 Green Chemistry and Engineering Conference held in Washington, D.C., during late June. The conference focused on government, academic, and industry research on the prevention and minimization of wastes generated during chemical manufacturing processes.
For further information on the recent NETI-funded projects, contact Joseph Larson: NETI, at Tel: 413-545-2842.
Four technology vendors have qualified to participate in pilot tests on the basis of bench-scale tests: ICET, Inc.(Norwood); SolmeteX, Inc. (Billerica); a joint venture of Prosys (Billerica) and DuBois Chemicals (Providence, RI); and Aqua Terra Aero (Cleveland, OH). Newton Wellesley Hospital and Brigham and Women's Hospital have accepted the invitation of Environmental Affairs Secretary Trudy Coxe to participate in the year-long pilot project for evaluating mercury removal technologies.
Gordon Wallace of UMass-Boston's Department of Environmental, Coastal, and Ocean Sciences will evaluate how effectively the mercury-removal units are able to handle both high-flow waste streams with relatively low mercury concentrations and low-flow waste streams with high mercury concentrations. The STEP program will provide $120,000 in funding for the project, and the technology companies and participating hospitals are expected to contribute funding, equipment, and services with a total value of at least another $120,000, according to EBTC's Brah.
Brah said that data from the pilot project should allow hospitals to compare the cost and performance of the different units and select appropriate technology for meeting MWRA's mercury-discharge standards, which are among the most stringent in the United States. Brah noted that the research could also lead to the application of promising mercury-reduction technologies elsewhere--particularly in California and the Great Lakes states, which are considering the adoption of tough mercury regulations that might necessitate the use of advanced removal technologies.
For example, in 1996, STEP agencies entered into 13 new applied R&D partnerships with Massachusetts companies to develop and demonstrate process technology for cleaner manufacturing. The industry partners contributed more than $450,000 in matching funds for these projects. STEP provided extensive business and technical assistance to many companies, including AirXpert Systems (Lexington), AWT Bioclere (New Bedford), Brittany Dyeing and Printing (New Bedford), Cellini Purification Systems (Ludlow), Ion Signature Technology (Concord), and SolmeteX (Billerica). For a copy of the report at no cost, contact: David Lutes, Massachusetts Office of Business Development, at Tel: 617-727-3206, or visit STEP's home page on the World Wide Web at www.magnet.state.ma.us/step.
In its assessment, STEP found that Ariano's "performance claims are backed up with both bench-scale and beta site data," and that "the core technology is afforded patent protection from a variety of standpoints." The system is in direct competition with the traditional approach for detecting tank leaks, which involves tracking tank inventory and sounding an alarm if there is an unexpected loss of petroleum products. The market for UST leak-detection technology is substantial, totaling about $900 million per year in the United States alone, according to STEP. For further information, contact: Richard deFilippi, Ariano Technologies, at Tel: 617-661-6110.
Biodiesel can be used in diesel engines either in its "neat"-that is, undiluted-form or as part of a blend with petroleum diesel. "There are a number of large companies that have the knowledge and resources to manufacture biodiesel, but they are currently not doing so,"according to the STEP report. "The biodiesel market is still small and provides too low a rate of return on investment for these companies to find it attractive." The report noted that Twin Rivers' goal "is to develop their product and manufacture biodiesel from alternative sources, and thus gain a competitive advantage over companies that are trying to enter the market." Because biodiesel is more expensive than petroleum-based fuels, it is generally used in a 20-percent biodiesel/80-percent petroleum blend called B20 for transportation applications. Under the Clean Air Act's Urban Bus Retrofit/Rebuild program, EPA has certified Twin Rivers' biodiesel as an alternative fuel for urban buses. For further information, contact: Gene Gebolys, Twin Rivers Technologies, at Tel: 617-472-9200.
As an alternative to electroless copper plating, Parlex has used its Shadow process to deposit conductive graphite on up to 25,000 square feet of PWBs per week. In the Shadow technique, PWBs are immersed in graphite colloid, processed to remove excess graphite, and baked dry. Parlex's Shadow process has a throughout of up to 200 PWBs per hour, compared to 40 PWBs for electroless copper plating. Implementation of the technique has reduced the company's use of sulfuric acid, nitric acid, sodium hydroxide, and other chemicals by more than 43,000 pounds per year, and has led to a relatively modest increase--1,000 pounds per year--in the use of phosphoric acid and other chemicals. By using the Shadow process for most of its plating operations, Parlex has reduced water consumption for plating from 11.5 million gallons per year (gpy) to 2.6 million gpy. The annual savings from reduced chemical and water use have totaled about $94,000 per year. For further information, contact: Darryl McKenney, Parlex Corp., at Tel: 978-685-4341, ext. 221.